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Stopping piracy starts at home

By on January 18, 2012

Stop SOPAOn January 18, websites all over the world will unite in protest against SOPA and PIPA, the pair of anti-piracy bills coming out of House and Senate, respectively.

MultimediaMomma stands with the likes of WordPress, Google (view its take action page), Wikipedia and others in protesting this effort to censor the internet. Here, it’s just one little voice. But this is a very important time to raise it.

Want to read SOPA? Mashable.com provides a link to the full text.

It is also a time to look at ourselves and our behaviors. What we are telling our kids. The example we are setting to them and others. Are we doing our part to stop piracy?

Individuals and organizations determined to run and profit from pirate sites will. But as individual consumers of information on the web, we don’t have to support their cause. We have to protect copyright, respect intellectual property and restore value to the creative work people share on the web. And we have to set the same standard for our children.

Piracy is wrong. Disrespect is unacceptable. But SOPA as it stands only serves to hurt legal innovation and freedom.

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Categories: In the News, On the Web

New to Twitter? Here’s what not to tweet

By on December 2, 2011

Don't settle for just tweep-watching on Twitter!

Don't settle for just tweep-watching on Twitter!

More and more, the use of social media applications is becoming a marketing and community engagement tool in even the most tradition industries. But just saying you know how to use Twitter, the web’s favorite microblogging service, doesn’t cut it. It’s all about showing, not telling.

That means a user needs to actually use Twitter. Sure, that makes sense in theory. But for the vast majority of Twitter users, they prefer to sit back and tweep-watch, according to a September 2011 post on the site’s blog.

Twitter said “40 percent of our (100 million) active users simply sign in to listen to what’s happening in their world.” (For the record, Twitter says its total registered users are north of 175 million.)

Fine for the average type on Twitter, but if you want to sell yourself to either a current or future employer as having a proficiency with the tool, you’ve got to give more, and no time is better than the present to get started.

How not to start? Allow me to offer my top three what-NOT-to tweets. (more…)

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Categories: On the Web, Social Media

SDSU Digimedia website debuts

By on January 20, 2011

SDSU is again kicking off another semester of digital media classes tailored to meet the needs of today’s media profescetsional.

Starting tonight, MultimediaMomma’s Nicole Vargas will teach Publishing on the Web, which focuses on teaching students the skills to establish and expand a web presence.

The certificate program has expanded to include a second social media class, also taught by Vargas, as well as a Photoshop class taught by Sam Hodgson, photographer extraordinaire for Voice of San Diego.

The program also recently rolled out a web presence of its own, sdsudigimedia.org. The site, developed on WordPress, is designed to not only highlight the Digital and Social Media Collaborative at San Diego State, but allows instructors in the classroom to practice what the preach. The site also features a separate private online community site for alumni developed on BuddyPress.

For more details on the blueprint used in developing the site, stay tuned!

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Categories: In the News, On the Web

Making the move to self-hosted WordPress

By on September 27, 2010

You’ve spent time on WordPress.com, getting you blogging feet under you. You have a good base, but you’re ready for a bit more of a challenge, ready to invest more in your online brand. You’re ready to make the jump to a self-hosted WordPress site.

Here is a simple step-by-step guide on how to build your own self-hosted WordPress site, MultimediaMomma-style. (more…)

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Categories: Web Presence
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